The John Lennon Educational Tour Bus presented by Canon U.S.A. Inc. (Lennon Bus), is a premier non-profit 501 (c)(3) state-of-the-art mobile Pro Audio and HD video recording facility that travels around the country year-round to provide hands-on experiences for students of all ages.
The El Paso Chihuahuas, minor league baseball team in the Pacific Coast League (PCL) and Triple-A affiliate for the San Diego Padres, wanted to engage better with its 130K+ followers on Facebook. The team’s digital department had been dabbling in live streaming, but faced audio and video quality challenges when going live on Facebook.
How do you live stream a sporting event hosted in a rural part of the country? For organizers of the USA Wakeboard Collegiate Nationals, live streaming the event and covering all the action was key. But this was problematic since the competition was planned in Orange Beach, Alabama, a rural location on the shores of the Gulf of Mexico.
The ÖTILLÖ Swimrun World Championship offers a tough challenge to participants and an almost equal challenge to anyone wishing to bring the event to viewers. The race started in 2006 and there’s now a series of other races that build up to this event. Involving teams of two people, they swim between 26 islands and then run across them. The total distance is 75 kilometres of which 10 km are open-water swimming and 65 km are trail-running. It takes place in early September along the archipelago to the south east of Stockholm.
Video content has become a major trend for organizations, brands and influencers alike. As more and more people are choosing to not only tell people about a service or product but show them, brands are now able to maximize their audience engagement efforts.
As boxing legend Manny Pacquiao prepared for his final professional fight after an illustrious career, he partnered with Global Sports Streaming (GSS) to bring his dedicated fans a front-row look at his training camp regimen and pre-fight activities through a series of livestreams to Pacquiao’s YouTube Channel.